[Yapc-na-organizers] Corporate Pricing

Bob Clancy bob.clancy at verizon.net
Thu Jun 26 18:55:10 PDT 2008


I was thinking about what I thought would attact more corporate money on 
the train ride home this evening.  What kept coming to mind was a split 
conference/training program with professional teachers.  Corporate 
students would spend each morning in advanced training sessions and the 
afternoons attending conference sessions.  The morning conference 
sessions can be the more specialized "Perl community" sessions like 
Parrot/Perl6 or Perl Advocacy topics, and the afternoon conference 
sessions could be the more practical topics such as testing, perl 
program garage, etc.  I'm not sure whether this idea would work but I 
want to put the idea on the table for discussion and/or further 
brainstorming.

--
Bob

On Thu, Jun 26, 2008 at  7:15 PM, Daniel J. Wright wrote:

> I don't think that this would necessarily be a change in the price
structure as much as an augmentation.   The idea that was proposed,
originally by Columbus.pm, was that we offer a higher tier pricing in
addition to the current pricing.

We would, of course, need to find some way to provide some additional
value for the higher tier.   Two items that I had in mind would be: 1)
Automatic enrollment in master classes, and 2) Some sort of concierge
service to assist with hotel / enrollment options.

The issue that this was intended to address came from certain larger
businesses that provided the feedback that they would not send people to
YAPC, simply because of the low price.   In their estimation, low price 
is
synonymous with un-professionalism and low quality.

I don't think it hurts to explore this idea, particularly if it would 
have
little or no impact on our current audience.   One worst-case scenario
would be that we offer the additional tier, and nobody takes advantage 
of
it.   Another scenario that we would need to avoid is one that casts
patrons at the normal level as second-class guests.

This need not be a problem / solution scenario necessarily.  Sometimes 
you
just need to explore new ideas (carefully) for the sake of stumbling on 
to
the next new thing.

-Dan
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