[LA.pm] Tech. Meeting Nov 8th @ Rent.com

Ben Tilly btilly at gmail.com
Sun Oct 28 12:25:10 PDT 2007


On 10/28/07, Juan Jose Natera <naterajj at gmail.com> wrote:
> Announcing LA.pm's next technical meeting!
>
> What:
>
> Open, but see below
[...]
> We don't have a speaker for this meeting, and thus we are going to
> try something different.  We have 2 hours for speaking of Perl related
> subjects and we're going to start with:
[...]
> The rest of the time (70 minutes) is available for other speakers, all
> you have to do is send a reply to this email saying what will you be
> talking about and for how long, until we run out of time. If nobody
> else offers to speak then we will have a short meeting.

I don't have anything prepared, but I've helped on A/B testing at
multiple companies, including Rent.  Would the ins and outs of how to
do A/B testing be useful to people?

For those who don't know, A/B testing is when you develop two versions
of the same page and show one to some people and the other to the
rest.  Then track how those groups do.  When you're convinced that one
group does better than the other, you cut off the test.

The key problem is how to tell whether one group is really doing
better, or whether you are looking at a random fluctuation.

Ben


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